Use These Digital Marketing Tools to Make the Most of Your Time

As a digital marketer, keeping up with your to-do list isn’t always easy, especially if you’re trying to create content for multiple channels at the same time.

But some digital marketing tools are designed to help you save time throughout the day. You can simplify routine tasks, organize your marketing efforts, and elevate your content before you publish it online.

If you’re looking to get ahead of the competition, use these digital marketing tools to increase efficiency and make your content go further.

Stories Creator

Looking to create branded stories for your company’s Instagram campaign? While Instagram gives you access to hundreds of memes, stickers and emojis, creating stories in the app can be limiting. This desktop tool gives you everything you need to create and edit a series of photos for your stories feed.

Choose from a number of customizable templates and backgrounds to get started. You can easily upload your imagery, including your logo, so every clip feels polished and professional.

Sticker Mule

This handy tool makes it easy to design custom stickers, buttons, magnets and packaging for your business. It’s perfect for e-commerce sellers and small businesses looking to increase brand awareness. Just drop in your logo and the website will take care of the rest.

You can also use these branded materials in your digital marketing efforts. If you’re looking to create branded content, take a photo of your merch or custom packaging and upload it to social media.


Good news, content marketers. Airstory helps you save and itemize your content ideas, so you can incorporate them in your blog posts, videos and emails, or use them on social media.

If you’re like most content marketers, you’re probably used to scrolling the web looking for news stories and emerging trends that you can turn into content ideas. With Airstory’s browser extension, you can quickly save an article or a snippet of text and come back to it later. The program automatically copies the URL, so you can always refer back to the original piece of content.


Perfect for B2B marketers, infographics are one of the most underutilized forms of content marketing. They help you visualize information, so your readers can quickly absorb it. They look great on your website or social media.

Infogram simplifies the infographic-making process. Just drag and drop your images, insert text, and you can create a stunning infographic in a matter of minutes. You can also customize the template with charts, maps, and graphs to help you get your point across.

If you’re starting your own webinar or podcast, use to create a teleprompter for live video and audio. You can paste your text into the browser tool and adjust the speed, so you don’t have to look down at a piece of paper when you’re speaking on camera or into a microphone.

It makes the recording process much easier, especially if you’re not used to being on camera.


If you’re looking for more content marketing ideas, use Scrola to turn a scrolling website into a video. You can use this feature to show off your new website to bring in more traffic. You can also use it as a tutorial to show viewers how to use a certain feature of your website.

Just scroll through the material and the website will email you a file with the video. Upload it to your website, email newsletters, or on social media.


This free iOS app lets you compile your images into a panorama or collage that users can swipe through. The app even breaks up your images into 15-second clips for Instagram, so you can easily add them to your stories.

This creates a visual brochure or story for your viewers, helping you set yourself apart on social media.


As the podcast industry continues to grow at a rapid pace, keeping up with the latest topics can be a challenge. But this handy tool lets you quickly search podcasts for recent topics and appearances, so you can look for ideas for your own podcast or differentiate your content from those of your competitors.

With so many podcasts buzzing around, you can keep an eye on popular shows or quickly take stock of what folks are saying in your industry.


Lots of Instagram users will add dots or dashes to their post captions, usually as a way of adding lots of hashtags at the bottom. But this may not be the look you’re going for.

Instead, use Instaspacer to add negative space to your captions. Just compose your caption in this free app, copy the text, and then paste the caption in Instagram. You can break up your text without dots or dashes for a more professional look.


Swish helps you create video ads, content, and stories for social media. You can quickly adjust your videos for different ad layouts, such as square, vertical or landscape. You can also add animations, music, transitions, text, a logo, and color schemes with the tap of a finger.

If you want to spice up your stories or video ads, this iOS app helps you streamline the process.

Google Results Previewer

If you’re used to visiting hundreds of websites during the day, this browser extension lets you visit a website without opening a new tab. Just hover your mouse over the search results in Google, and you’ll see a preview appear over the screen.

You can scope out new websites without overwhelming your browser with hundreds of tabs.


If you’re looking for more digital marketing tips, sign up for a social media marketing seminar to hear about the latest trends in your industry.