How to Repost a Story on Instagram: Here’s What You Need to Know

If you’ve been using Instagram as a marketing channel, you’ve probably started experimenting with what are known as Instagram Stories. These “stories” are usually collections of photos or videos that live on the platform for just 24 hours. After that, they disappear forever. You can always “highlight” some of these stories to your account if you want people to view them after the 24-hour window.

But why should you care about content that evaporates after 24 hours?

Instagram Stories are usually made up of less-than-perfect content that’s not suited for a permanent post. Maybe you took some photos on the fly and they’re a little soft or poorly-composed, but they capture an important moment in time, so you decide to share them for a limited period of time.

Using and posting stories also gives people more incentive to follow your account. When your followers log on to the platform, your account will appear at the top of the page when you post a new story. It’s just a quick way of saying hi to your followers without adding a permanent post to your account.

But wait, there’s more.

Considering their fleeting nature, these stories are also a great way to share someone else’s content. Someone might share one of your posts in a story. When their followers watch the story, your post will appear on the screen along with your handle. If someone clicks on your handle, they’ll be redirected to your account, which should increase your follower count.

How to Repost a Story

If someone mentions you in a story, you can return the favor by sharing their story. You can only repost a story if you were tagged in the original. If you’re wondering how to repost a story on Instagram, use our guide to get started.

When someone tags you in a story, you’ll see a new message in your feed. The arrow in the top-right corner should light up with a red number. Open the message and you’ll see the story.

You’ll see a button at the top giving you the option of reposting the story as your own.

Click on that and the app will automatically send the content to your Story Editor. This is where you can add text, images, emojis and stickers to the original story. You can use these tools to show you reaction to the story.

At the bottom of the Story Editor, you’ll see a “share” button. Click that and this new story will go live to your followers.

Reposting a story on Instagram after someone’s tagged you is a great way to show your appreciation to the people that share your content. It only takes a few seconds and it shows your followers that people love your content so much they’re willing to share it.

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