MarketerMag.com

5 Tips to Get the Best Profits from the Geolocation of your Database

Geolocation

Geolocation

Tell me where you live and I’ll tell you what products you often buy. It makes nonsense to target prospects in the North Pole that may buy air coolers, or advertise for your US election candidate in France. Here is a simplified 5 step tutorial in order to optimize your conversion rate and reduce your business budget. [Read the rest of this entry...]

The Decline of the US oil stocks brings the barrel price up to 76 USD

Oil prices rose on Wednesday in New York after a fall in US stocks and a rising demand for heating fuel related to the actuel cold weather the eastern US states are facing. [Read the rest of this entry...]

Algeria and Egypt to sign an energy partnership treaty

Sonatrach, the Algerian national fossil energy company said it is willing to sign a partnership treaty with two Egyptian oil and gas companies. Representatives of the concerned companies are planning to meet in order to discuss the terms of the incoming treaty. [Read the rest of this entry...]

Walt Disney Declares Annual Cash Dividend of $0.35 Per Share

BURBANK, Calif.–(BUSINESS WIRE)–The Walt Disney Company (NYSE: DIS) board today declared an annual cash dividend of $0.35 per share, payable on January 19, 2010 to shareholders of record at the close of business December 14, 2009. The January dividend payment represents the 54th consecutive year of dividend payments to shareholders.

“While last year was a challenging one, our strategic focus has remained consistent and our execution disciplined,” said Robert A. Iger, president and CEO. “We are pleased to be able to continue returning capital to our shareholders through dividends while investing for future growth.”

The Company also announced that it has scheduled its annual shareholders’ meeting for Wednesday, March 10, 2010 at 10:00 AM in San Antonio, Texas.

Copenhagen Wants Greenhouse Emission to be Reduced by 50 Percent by 2050

Denmark, the host the Copenhagen Climate Conference 2009, invites the participants to reduce the greenhouse emission to 50% by 2050, referring to the 1990 level.

Copenhagen, hosting the conference from December 7th to 18th, wants participants to guarantee these reductions. Denmark says 80% of these reductions should be made by rich countries, but did not fix intermediate objectives for them, a detail poorer countries are insisting on.

Danish Prime Minister Lars Lokke Rasmussen said he wants a political engagement of 5 to 8 pages to be signed. The document will fix the obligations every country will have to assume in order to guarantee the limitation of the global warming and avoid exceeding the 2 degrees temperature elevation average fixed by climatologists by 2020. Danish PM wants to fix 2010 as an engaging date for participants to sign an international treaty and start applying it.

pollutionThe Bali summit that took place in 2007 failed to engage countries in a serious greenhouse emission reduction treaty after a disagreement between rich countries and poor ones on the responsibility of each of them. However, China and the United States have announced last week, and for the first time, their objectives to reduce their emissions. In fact, this is the first time the two industry giants announce numbered objectives. The United States said it is willing to reduce by 17% its greenhouse emissions by 2020, then by 30% by 2025, 42% by 2030 (referring to 2005 emission levels). China, the world’s first CO2 producer said it is willing to reduce its emissions by 45%  by 2020 (also referring to the 2005 level).

The European Union promised it will reduce its emissions by 20% by 2020 referring to the 1990 level, and said it may go down by 30% if other countries decide to follow its model. Climatologists are claiming between 25% and 40% reduction by 2020 to avoid the most catastrophic scenarios.